My biggest question lately is - Why do consumers settle for so little when it comes to marketing their home? Every morning my first line of business is to open up the MLS and see what is on the market fresh and ready to show to my buyers. If I see a listing with no photos, or a toilet photo...I can't help but think that someone just doesn't care. But is it the listing broker? Is the seller? Not sure, but when your home hits the market for sale, it has now become a product. A product that should be ready to sell, spit polished and offered in it's best light. 3 photos with a toilet shot just doesn't cut it. Or, 10 photos if the MLS offers 25, just doesn't cut it. I see it every day - a home goes on the market and hits the MLS as a live/I'm for sale/buy me now listing. There are no pictures. Why? Not sure - but no pictures, so what do I do as a buyer's broker? I move on...I'm thinking so do my buyers. Since 90% of home buyers shop for thei...

I've often said this when I'm helping people buy or sell a house - don't look at the square foot price and think it's the final answer on what a home is "worth". Alot of factor go in to what your home will sell for, or what you should be paying for a home. First of all, it's the APPEAL. How did that property make you feel when you walked in the front door? Does the home have a feeling of calm, of good workmanship, good colors, layout and has the house been loved? I go into homes every day where I feel like running out the front door as fast as I walked in. The home hasn't been taken care of, or the carpet is soiled, stains on the walls, laundry on the floor - or no landscaping. It smells. If it makes me feel bad, it is certainly going to make a buyer feel bad. As a seller, you must do work on your home to make it feel good to a buyer. It must feel loved. As a home buyer, don't just look at the price per square foot on a home and t...